Eighteen-month celebration kicks off on March 21, 2014 at
all three SeaWorld parks
Orlando, Fla. (June 11, 2013) – SeaWorld Parks & Entertainment™ announces a multi-park
celebration to commemorate a key event in the company’s history. The original
SeaWorld® park opened its gates for the first time in March 1964 on Mission Bay
in San Diego.
SeaWorld’s 50th Celebration will feature a Sea
of Surprises™ starting March 21, 2014. SeaWorld parks in San Diego,
Orlando and San Antonio will share the excitement throughout an 18-month
celebration that highlights some of the most memorable SeaWorld experiences.
For nearly five decades, SeaWorld has
surprised and amazed guests with unique entertainment, thrilling rides and
up-close encounters with marine animals. During SeaWorld’s 50th Celebration
visitors will be invited to take part in the celebration through new
interactive experiences, shows and pathway performances, even more up-close
animal encounters throughout the park and the SeaWorld “Surprise Squad”
treating guests with prizes every day.
Just a few weeks ago, SeaWorld Orlando opened Antarctica:
Empire of the Penguin™, an all-new realm that combines 30-degree
temperatures, upclose encounters with more than 250 penguins and an all-family
adventure ride to create the coldest theme park attraction in Orlando and a
thrilling, chilling experience of a lifetime.
SeaWorld Orlando will continue to make news
later this year when the park announces what’s new for 2014. Details will
be shared this fall.
SeaWorld’s 50th Celebration Sea of Surprises™ Highlights
·
SeaWorld San Diego
will celebrate 50 years with a new interactive entrance plaza. The area will be
called Explorer’s Reef™ and will open in
March for the celebration kick-off. The 16-month construction project will
transform the existing front gate area through sculptural and design elements
inspired by waves crashing over a reef, as well as up-close encounters with
marine life. The new front gate concept will replace existing ticket booths
with a beach-themed, concierge-style ticketing area that will provide guests
with a single location to purchase admission, as well as sign up for tours,
animal interactions and dining experiences.
From the moment they enter the park, guests
can connect with the sea through multiple touch pools featuring shark pups,
stingrays and cleaner fish. Explorer’s Reef encompasses more than three acres,
including new and innovative retail and culinary opportunities for guests. The
multi-million dollar renovation effort will not only make entering the park
faster and more efficient, but will significantly enhance the arrival
experience.
·
As part of SeaWorld’s
50th Celebration, there will be more surprise encounters with animal
ambassadors throughout the day. A pair of Magellanic penguins, a
lemur, or even a parade of flamingos could surprise guests at any moment at all
three SeaWorld locations.
·
What’s a celebration
without surprises? The SeaWorld “Surprise Squad” will roam the SeaWorld parks
giving away prizes and special gifts. Guests could receive exclusive access to
rides or behind-the-scenes experiences, celebration t-shirts or Shamu-themed
merchandise, reserved show seating and more.
·
SeaWorld is known for amazing
animal shows and each park will have something new for the 50th celebration.
Even park pathways will come to life with spontaneous entertainment at
unexpected moments, including performers with sea-inspired costumes and props,
a bubble brigade and splash mob.
·
To underscore
SeaWorld’s commitment to the environment and passion for protecting the ocean,
a series of giant sea life sculptures will be displayed
throughout the parks. SeaWorld commissioned environmental art group Washed
Ashore for the large-scale art created from ocean debris. The works serve as a
reminder that our animal friends need healthy environments.
·
As part of its continuing
commitment to new technology that enhances the guest experience, SeaWorld’s
50th Celebration will include new ways for fans to connect to the parks and
each other though digital devices. The parks will be launching a variety of
enhancements, from interactive apps that provide fun new ways to experience the
park to new games and video content.