Thursday, March 14, 2013

Disney Springs - A Downtown Disney Makeover

Today, Disney unveiled plans for Disney Springs, the exciting, multi-year transformation of Downtown Disney at the Walt Disney World Resort.

Disney’s fundamental goal is to create a welcoming, comfortable space where families can enjoy time together and instantaneously feel right at home. They want to give them opportunities to relax, to be entertained, to wander in and out of unique and distinctive shops or enjoy a world-class dining experience. And because they are Disney, they have anchored the entire experience around a story that gives them the ability to deliver on the legendary place-making and creativity for which they are known. The result is Disney Springs, a timeless and vibrant place that celebrates the turn-of-the century lakeside towns that dotted the Florida landscape.

The story of Disney Springs begins at the new Town Center, which is oriented around a series of bubbling natural springs that first attracted settlers to the area. From there, the town grew to encompass three additional neighborhoods: The Landing, Marketplace and West Side – each with its own distinct charm and atmosphere.

Once complete, Disney Springs will expand from 75 to more than 150 shopping, dining and entertainment venues, featuring some of the world’s most iconic brands and restaurants. Construction is set to begin next month. The expansion will open in phases and we expect to complete our development in 2016.  

No comments: